Why The 6-6-6 Rule Is Dumb, From A Dating Coach

Heard about the "6-6-6 rule," and wondering what it's about?

I'm Blaine, I'm the #1 dating coach for men, and I'm excited to talk about it!

We'll cover what the rule is, whether it matters, and how you should plan around it in your dating life.

Let's dive in 🪂

1. What Is The 6-6-6 Rule?

I first learned about the 6-6-6 rule from a comment on one of my Instagram posts in 2021:

I did some digging, and learned there's a massive community of men who believe women will only date you if:

• 📏 You're 6’ tall
• 💰 You have a 6-figure (>$100k) income
• 💪 You have 6-pack abs

These supposed requirements are collectively known as the 6-6-6 rule.

The guys who believe in the 6-6-6 rule think they’re destined to be alone if they’re not tall, successful, and ultra-fit.

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2. Why The 6-6-6 Rule Is Dumb

Want to know the problem?

The 6-6-6 rule is bullshit.

There are countless examples of women who violate the so-called 6-6-6 rule who are so attractive they’re famous.

The first three that come to mind are:

• Fitness celebrity Melissa Wood’s husband Noah Tepperberg is neither 6’ tall, nor has 6-pack abs… Noah is bald, too 🎱
• Madonna dated Michael Basquiat when Basquiat was a starving artist 🎨
• Supermodel Emily Ratajkowski’s husband Sebastian Bear-McClard might have had none of the 6s when they linked up 🤷

There are too many other examples to list.

The 6-6-6 rule is obviously b.s.

This isn’t to say that the 6s don’t matter.

As a woman I can confirm that:

• 📏 Women like tall guys. This preference can probably be explained by evolutionary biology — historically, height been a marker abundant access to resources, and genetic health.
• 💰 Women like guys with money. Money enables a fun and comfortable lifestyle. Who doesn't want that, male or female?
• 💪 Women like fit guys. Preference for an athletic physique isn’t as universal as the other “6s” (many women genuinely like dad bods) but lean is usually more attractive than fat.

But no one 6 is a requirement for most women.

Sure, there are gold diggers out there who only want to date rich guys (and six figures probably isn't enough for these women!)

Gold diggers are relatively few and far between, though, and they're probably not women you'd want to date, anyway.

Zooming out...

Height, income, and physique comprise a small (if important) subset of the hundreds traits that make up the greater tableau of both who you are, and who single woman want to meet.

🧪 If a woman could design her perfect partner in a laboratory, all else equal, she might pick tall, rich, and fit.

😃 But women don’t date guys designed in laboratories, and not all else is equal.

Virtually all women would prefer

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3. How You Should Think About The 6-6-6 Rule

I think the 6-6-6 myth persists for two reasons:

• The “6s” are easy to measure, whereas things women actually care about aren’t. It’s easy to tell if a guy is tall, has a certain income, or is in good shape. It’s much harder to assess his personality, energy, intellect, sense of humor, etc. All of these characteristics will impact the quality of partner you attract, but our attention naturally gravitates toward the traits we can measure.
• The “6-6-6 rule” enables men to evade responsibility for their dating woes. It’s easier on your ego to believe that women aren’t interested in you because you’re short ("my height’s out of my control" —> "being single and unhappy isn’t my fault...”) than to believe that women aren’t interested in you because you’re insecure, low-empathy, creepy, or boring!

Basically, if you’ve been telling yourself your height, income, or physique is holding you back...

❌ Stop, because it's not true.

If you’re truly awesome in the other areas, you can attract a quality partner.

Few women can look past self-pity, pessimism, and insecurity though!

You're literally sabotaging your dating life if you attack yourself for factors outside your control, like your height 😬

On this note...

Here are a couple other guides that might be helpful:

• Check out my free guide for pick me boys for a deeper explanation of why self-pity is bad for your dating life.
• Check out my free guide on where to meet women so you can learn an approach that works.

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Ready to start attracting women you're excited about?

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