
Transform Your Dating Life in 30 Days
Stop feeling awkward or unsure of yourself, and start attracting women you're excited about, fast, with my Dating Masterclass.




4.86/5 (from 2,000+ students)
What guys are saying about Blaine
Get the attention from women you deserve
My Dating Masterclass has helped 1,000+ men transform their dating lives. You will learn to quickly:
- Authentically market yourself so you attract quality women in-person, and on apps like Hinge.
- Flirt and create chemistry when you communicate, so you consistently land numbers and dates.
- Stop emotionally overinvesting and start confidently building romantic relationships on your terms!
What more clients are saying

Let's change your trajectory
Especially if you feel like you're walking on eggshells with dating, or you doubt yourself with women because of negative past experiences...
I need to tell you something important!
Dating is a learnable skill you can master fast, just like tennis or driving, once you:
- Understand the organizing principles
- Put your knowledge to work
Stop beating yourself up because you weren't born knowing how to date.
It's not your fault. It's 100% your fault if you don't learn now, though!
What more clients are saying
What's inside my Masterclass
- 📼 Lifetime access to the full 5 module video curriculum (~8 hours of recordings)
- 📅 5x weekly live group coaching sessions that map to the recorded curriculum
- 📲 1x1 Dating App Profile Makeover with yours truly
- 📝 Workbooks with step-by-step instructions to reinforce your learnings
- 🏦 Vault of thousands of proven examples
- 🤝 Access to my Masterclass Discord community for ongoing Q&A
Details are below!

Module 1: Empathize
✔ Understand the exact psychology that underpins every interaction you have with women, and how it impacts your approach.
✔ Discover the 3 things women look for in partners, and the easy behavioral changes you can make to demonstrate you’ve got them.
✔ Learn the #1 most important thing for online dating, and start improving your profiles (and matches!) immediately.
Module 2: Embrace
✔ Identify and highlight your 3 sexiest traits that will form a foundation for how you will attract women you're excited about.
✔ Learn to spot and stop needy behaviors before they push women away using my APOG strategy.
✔ Understand grooming, style, and fitness and how they do (and don't!) matter in your dating life.


Module 3: Embody
✔ Learn exactly what photos you need for your online dating profiles, and how to nail them with minimum effort. The #1 photo you need might surprise you...
✔ Write the perfect prompts and bio based on my simple 4 step framework that has driven 2x-10x results for 1,500+ guys (or just copy proven examples from my vault!)
✔ Identify the best places to meet women in-person based on your interests, and the two essential variables that dictate your approach that most men fail to consider.
Module 4: Engage
✔ Master nonverbal communication so you can read women's signals, and send the right "messages" back at them.
✔ Learn to flirt confidently using my 'ARTS' framework so you create romantic chemistry, not platonic friend-zone energy, with women.
✔ Consistently get numbers and dates with my proven number process, plus dozens of word-for-word examples you can use online and in-person.


Module 5: Execute
✔ Orchestrate consistently great first dates and remove the guesswork from planning and communication.
✔ Lead fun, flirty conversations on dates using my seven strategies and dozens of examples, no matter the baseline you're beginning from.
✔ Confidently initiate physical touch and establish romantic chemistry on dates so she sees you as a romantic prospect, not a friend.
Plus, a 1x1 profile makeover with me ✨
✔ Stand out, and get the matches you deserve. I will personally review and rework your profiles to make sure they're magnetic.
✔ First, you follow my instructions to make a draft profile. You'll learn how to knock your photos and written bios / prompts out of the park in Module 3 of the recorded Masterclass curriculum.
✔ Then, I share detailed feedback to improve your profile. This way, you quickly and dramatically improve your matches with zero guesswork!


Plus, exclusive bonuses 🔓🎉
✔ 5x live Q&A sessions where I answer your questions on course content, challenges in your dating life, and more. Don't worry, these can be 100% private and anonymous!
✔ Lifetime access to my Texting Operating System so you send the right message every time, from match to relationship and beyond, with zero stress or anxiety.
✔ Lifetime access to my DBB Community to connect with and learn from me, the other coaches on my team, and fellow students. Don't worry, this can be 100% private and anonymous, too!
What more clients are saying

I'm Blaine, by the way!
I'm Blaine, I'm a dating coach for men. I can't wait to help you transform your dating life.
My coaching career began when I was an undergraduate at the University of Arizona 🎓
My guy friends would ask me for advice about dating my sorority sisters 😏
I've helped 2,000+ guys learn to attract women they're excited about through my coaching programs in the years since!
My teachings are rooted in both academic psychology, and my years of experience helping clients from 20+ countries and every background you can imagine.
I can’t wait to connect with you about my Dating Masterclass!
What more clients are saying
Masterclass FAQ
My Dating Masterclass is for guys who want to stop feeling confused, frustrated, or intimidated by dating, and start confidently attracting women they like ❤️
It can be helpful to you whether you're:
- Relatively inexperienced with dating because you’ve focused on other areas of your life to date, or because you’ve had negative experiences with dating in the past, and you’re now ready to dive in and start attracting women you like without a lengthy and painful trial-and-error struggle.
- Experienced with dating, but you aren’t getting the results you want because it feels like the women you’re most attracted to aren’t interested in you, or women don’t seem to see you as a romantic partner generally, and you’re ready to see a meaningful change fast.
Many of the guys who take my Masterclass fall into two categories:
- 🧑🔬 The engineer, who may or may not be an actual engineer. This is you if you have a solid career and fulfilling personal life, and you're ready for your dating life to catch up.
- 👨👧👦 The divorcé. This is you if you weren't expecting to be single again, and could use a refresher on dating generally (and dating in the digital age specifically) now that you're back on the market.
... though my program has helped guys from just about every background you can think of. My clients are short, tall, white, black, Asian, Indian, American, European, rich, blue collar, outgoing, shy, handsome, "ugly", athletic, disabled, thin, overweight, fit, you name it 😃🌐
Note that my Masterclass is designed for men who are on a solid professional path, and feel comfortable financially.
Being blunt, dating isn't cheap — if my Masterclass feels like a stretch for your budget, you'll get better results dating by focusing on and developing your career, whether or not you ever decide to invest in my program.
Women are less interested in money as many guys think, but it's 100% true that success is attractive, and attractive women actively avoid guys who are in unstable financial situations.
Great question! I typically cannot help:
- Guys who believe they are beyond help. If you’ve convinced yourself that you are a lost cause when it comes to women and dating, I probably won't be able to convince you otherwise. Dating is heavily psychological, and the most critical fundamental for dating success is believing in yourself. This isn’t to say you need much self-confidence coming in (my job is to help you develop that!) but if you're starting from a place of TOTAL self-doubt, therapy will be more effective than my Masterclass.
- Guys who are seeking a magic pill. If you expect that you can watch a few hours of videos online, and then suddenly become a playboy who has to fight gorgeous women off him whenever he steps outside, my Masterclass is not for you. The program delivers a proven recipe for success that has been tested by 1,000+ guys, but at the end of the day, YOU have to take action and bake the cookies.
- Guys who DROWN in the theory. Many of my students are highly analytical, and these guys usually get phenomenal results because my Masterclass presents a coherent, systems-oriented approach to dating. Most over-thinkers also get good results, because my Masterclass helps them simplify decisions and break out of analysis paralysis. However, occasionally guys will sign up for my Masterclass who are SO preoccupied with theory and edge cases that they never implement the simple, practical, and relatively universal advice my Masterclass presents. These guys get poor results relative to the guys who take action!
If any of these sounds like you, I genuinely wish you the best, but please don’t sign up for my Masterclass ❤️
One more note...
If you're looking for on-demand 1x1 coaching, my Masterclass is not the right program for you. My Masterclass does include a 1x1 profile makeover, and you can get personalized feedback on challenges you're encountering in your dating life in the weekly live group coaching sessions and the Discord Community, but my Masterclass does not include 1x1 coaching with me beyond the Profile Makeover.
For true 1x1 coaching, check out my new 1x1 program Jumpstart Your Dating Life instead!
Great question.
📅 I host my Masterclass 4x times per year. My last session of 2023 starts Tuesday, September 19!
🎟️ Enrollment happens on a rolling basis. Spots are limited because the program includes many personalized components (e.g. 1x1 Profile Makeover, live Q&A, and Discord community), and I don't have capacity to help everyone, so spots are limited and always sell out in advance. Once you've applied, I'll follow up ASAP to let you know if I have an open spot in my next session!
⚡ Once you enroll, you get instant access to all of my Masterclass course materials including the five recorded modules (which are broken into dozens of individual, digestible video lessons) plus dozens of bonus videos, handouts, and instruction guides, and free access to my new Texting OS course.
📼 The recorded curriculum is 100% go-at-your-own-pace. In the past, I exclusively offered my Masterclass as a live five-week program, but based on feedback from clients who preferred more flexible access, you can now dive in anytime, and watch as many (or as few) of the lessons in one sitting as you choose. I recommend watching one module per week, so you have time to process the information and implement the learnings, but it's up to you.
🎙️ The live coaching sessions are designed to get your questions answered. Guys tend to ask a lot of questions about how the live sessions work, so here are the details:
- The live sessions are lecture-style Q&A format, over Zoom. Your camera and mic are off, so they're totally anonymous, but you can use the chat function to ask me questions, and they typically last 60-90 minutes.
- There are 5x live coaching sessions, and each maps to a course module. We'll cover questions related to Module 1 during our first live session, questions related to Module 2 during our second live session, etc, so I recommend watching the recorded Modules based on this schedule.
- The first live coaching session will be on Tuesday, September 19 at 5:30pm PST / 8:30pm EST. The next four sessions happen on the subsequent Tuesdays, at the same time, in the same Zoom room.
- Can't attend live? No problem! Each session is recorded. I'll share a link to submit questions in advance of each session, and I'll upload the recording to our student site shortly after the session wraps up.
- Only ~50% of my Masterclass choose to attend the live sessions. You can get questions answered in the Discord community, too, and IMO the bulk of the program value is in the recorded curriculum, so I'd encourage you to think of the live sessions as the cherry on top of the sundae, not the sundae itself, if that makes sense!
👩👦👦 Community access begins as soon as you enroll. The community is hosted on Discord, and it exists so you can get questions answered + connect with other students. Like the live sessions, participation is as private and anonymous as you want.
🤝 You decide when we do your 1x1 Profile Makeover. I share easy-to-follow instructions for your Makeover during the course, but in short, you'll create a Google Slide presentation of a draft profile with a few photo and prompt options, and I'll respond with detailed feedback to turn your profile into a matchmaking magnet. My only ask is that you submit your profile for makeover to me within 3 months of signing up.
My Masterclass includes many personalized components (e.g. the 1x1 Profile Makeover with me, the live Q&A sessions, and the Discord community), but it does not include true 1x1 coaching.
The good news is that you don't need 1x1 coaching to stop feeling awkward or unsure of yourself with women, and start attracting women you're excited about. Through years of working with guys 1x1, I've learned:
- 📍 Every guy starts at a different "point A" with dating. That is to say, your personal dating background and experiences are unique.
- 📍 Most guys want to reach the same "point B" however. You probably want confidence, options, and (eventually) an awesome partner.
- 🚘 Getting from "point A" to "point B" requires the same knowledge, skills, and habits no matter where your "point A" is. This is precisely what I cover in my Masterclass.
Looking at this through another lens, over 1,000 guys have successfully taken my Masterclass, and followed its step-by-step instructions to see dramatic improvements in their dating lives fast. All of these guys came from different backgrounds, most of these guys were suspicious about taking an online course on dating, and still the vast majority (>90%) have reported seeing tangible improvements in their dating lives within 30 days, and even more (>95%) would recommend working with me to a friend 🤠
There's nothing wrong with wanting 1x1 coaching. Having a private coach is an ultra convenient way to learn! I just don't include 1x1 coaching with my Masterclass package to help keep the price down, and because many guys don't need it to get the results they want!
Specifically looking for 1x1 coaching?
Check out my new 1x1 Jumpstart Program (packages start at $3,695 USD).
I created my Dating Masterclass for a few reasons!
- Dating is a learnable skill. I know dating feels super personal and unique, but it's actually just another learnable skill, like arithmetic or swimming. You probably didn't learn how to date in school, but that doesn't make dating special or different — school failed to teach you other crucial skills like filing taxes, and time management. I've devoted my career to helping guys learn to date precisely because dating is such an important and learnable skill, and many guys didn't win the lottery and have a suave dad (or older brother, or another mentor) who showed them the ropes with women ❤️
- Every guy needs to master the same skills to attract women. When I started my career as a dating coach, I exclusively worked 1x1 with men. Through coaching hundreds of guys like this, I learned that while every guy starts at a different "point A" with dating, most guys want to reach the same "point B" (i.e. confidence, options, and eventually an awesome partner), and getting from "point A" to "point B" requires the same knowledge, skills, and habits NO MATTER where your "point A" is. To avoid burnout from teaching the same things to guys over and over again 1x1, I created my Masterclass to capture everything you need to know to attract women 👩🏼🏫
- Most guys just need the right recipe, plus a little encouragement. Think back to school — maybe you'd have liked a private tutor for a couple of classes, but you probably didn't need one most of the time. Dating is the same. If you're reasonably intelligent and motivated, as soon as you watch my Masterclass and complete the exercises, things will start to click, and you'll see rapid improvements in your dating life. And unlike many teachers who go on autopilot after year 1, I continue to spend literally hundreds of hours designing and tweaking my Masterclass curriculum every year to help you learn as much as possible, as quickly as possible, with as little effort (or outside help) as possible 💪
My most important credentials are my clients' results.
I've helped 2,000+ men learn to attract women they're excited about through my courses and coaching programs. More than 95% report they'd recommend working with me to a friend. In addition to the testimonials scattered throughout this page, you can check out more of my clients' stories on my Reviews page, and my new Wall of Love ❤️
Additionally, millions of men tune in for my free advice across my Instagram, my TikTok, and my YouTube, and I've been featured in the New York Times, Wall Street Journal, New York Post, Forbes, and more
The total cost of my Masterclass is your choice of:
- One lump payment of $1,295 USD
- Two monthly payments of $675 USD
- Three monthly payments of $485 USD
- Six monthly payments of $279 USD
I've put 10,000+ hours into developing and testing the materials for my Masterclass — it includes virtually every resource I’ve created over years of coaching over 2,000 clients — plus it includes a 1x1 dating app profile makeover, a lively student and alumni community, and live coaching sessions to make sure you get your questions answered.
Basically, the program is really freaking effective at helping guys like you attract the women you like, and I put a crazy amount of work into it, so if you decide to give it a chance, you’ll see why it's worth it 🤠
I’m aware my Masterclass isn’t in every guy’s budget. My Masterclass is like a Tesla Model 3 or Y. It’s not the fanciest or most expensive option out there. It's just a high-quality experience priced commensurate to value, that’s specifically for guys who’ve achieved enough in their professional lives that they can invest in themselves now that it’s time to focus on dating and personal development.
If my Masterclass isn’t in your budget, no sweat! Check out my Texting OS, Online Dating OS, and free dating guides, or even feel free to explore opportunities with other coaches. While my Masterclass definitely isn't the most expensive option out there, it's probably not the cheapest either, and while price is just one of many variables to consider when making a significant investment (e.g. how many times have you tried to save a buck, bought the less-expensive of two products you were comparing, realized you made a mistake, then wound up also buying the more-expensive alternative?) it's absolutely an important to consider.
Also, the total Masterclass cost is higher with the payment plans than with the lump payment.
This is because I pay higher transaction fees with the monthly payments, and there's extra work + risk for me if your payments bounce. Just making this crystal clear before you make a decision!
Excellent question!
Right now I offer 4 programs: (1) my Texting OS course, (2) my Dating Masterclass, and (3) Jumpstart Your Dating Life.
1️⃣ My Texting OS is a ~2 hour self-serve course on texting. It will help you stop second guessing yourself when you text with women; start sending fun, flirty messages that make her want more; and feel confident you're saying the right thing, every time. If you specifically need help with messaging on dating apps and texting, it's the perfect option, and it's even been featured in the New York Times! Discover my Texting OS here.
2️⃣ My Dating Masterclass is an end-to-end, interactive course that will help you transform your whole dating life, fast. The backbone is an ~8 hour video curriculum that covers literally everything you need to know to stop feeling awkward or unsure of yourself around women, and start attracting women you're excited about. My Masterclass also includes five weekly live Q&A sessions, lifetime access to my student & alumni Discord community, a 1x1 profile makeover, and more. Basically, it includes lots of personalized attention, if not private 1x1 coaching.
3️⃣ My newest program, Jumpstart, includes everything with my Masterclass, plus private 1x1 coaching throughout. Like my Masterclass, Jumpstart will help you feel sexually attractive, date women you’re excited about, and stop doubting yourself. It just includes my 1x1 help on-demand, both via email and Zoom. Jumpstart Your Dating Life a larger investment because we work closely together over the course of 12 weeks. Explore Jumpstart here.
Just so it's clear, my Masterclass and Jumpstart cover the same material, and you can expect great results with either program!
The key difference is just the level of depth and personalization:
- Want a streamlined, lower-cost, DIY experience? My Masterclass is your best option.
- Want a deeper, personalized, 1x1 experience? Jumpstart Your Dating Life is your best option.
- On the fence between my Masterclass and Jumpstart? This may be the "wrong" thing to say from a business perspective, but honestly, start with my Masterclass. You may find everything you need, you can always upgrade to Jumpstart later, and I will of course apply your Masterclass investment to the price of Jumpstart. Just email me, and we’ll get it sorted out ❤️
Great question!
Plan to budget ~5 hours a week over ~5 weeks to get results from my Masterclass ⏳📈
Back in the day, I taught my Masterclass live over 5 weeks, and my most successful students (i.e. the guys who notice huge changes, and land attractive girlfriends fast) would invest about 5 hours per week in my program over the 5 weeks.
My Masterclass is now go-at-your-own-pace, so in theory you could watch all of the lessons on day 1, but I DON'T recommend this because the curriculum takes time to process and implement. Rushing through the recordings can create the illusion you "know everything" when you've barely scratched the surface.
Stepping back, it takes 30 days to form a lasting habit, and it's hard to master >1 skill at a time. So, depending on where you're starting from, you may want to stretch the program over a month, or even multiple months.
You generally don't need to worry about being "too busy" for my Masterclass because you get lifetime access to the lesson recordings and you can start, pause, and restart these anytime. There is one asterisk here...
I ask you use your 1x1 Profile Makeover included with my Masterclass within 3 months of signup. This is because I often have more demand for my services than I can keep up with, and life is uncertain, so I can't guarantee I'll have capacity to give your profile the attention it deserves 3+ months from now.
A good rule of thumb is:
- Have enough time for dating today? If you’re actively going out, or swiping on apps, or just spending hours a week thinking about dating, you have enough time for my Masterclass!
- Don’t have enough time for dating? If you’ve recently had to cancel dates because of work or personal commitments, or you’ve let the ball drop in a relationship because you’ve been too busy, wait to sign up until your life slows down.
How soon you will see results depends on a few things:
- The scope of what you want to accomplish. If you’re struggling with texting, you will see results literally on day one after you’ve watched my Texting OS course. If you’re struggling to build self-confidence, it may take weeks of focused effort to observe real improvements. Realistically, if you’re considering investing $1,295 into working with me, you probably have deeper challenges to overcome than just texting, so while I'd expect you'll have plenty of immediate "aha!" moments with my Masterclass, it may take weeks or even months, not hours or days, to see true transformations in your dating life. The good news is that >90% of my students report seeing meaningful and tangible results from my Masterclass within 30 days. It just may take longer to see EVERY result you're looking for 📈
- How hard you work. Stepping back, my program isn’t magic, and dating isn’t particularly unique vs any other skill you could learn. The more effort you invest, the better the results you’ll get. As the saying goes, you can’t cheat the grind. Still, the same way you will get pretty damn good at tennis by playing for an hour a day with a pro for a month, you will get pretty damn good at dating by devoting an hour a day to my program for a month 🎾
- How well you follow directions. Having worked with 2,000+ guys, I’ve observed that (A) some guys are better than others at following instructions, and (B) guys' ability to follow instructions is directly proportional to the results they get from my coaching programs. If you're good at following instructions (e.g. school wasn’t hard when you applied yourself), expect big results from my Masterclass fast! If you're bad at following instructions (e.g. in school or work settings, sometimes it feels like no matter how hard you try, you just don’t get it...) candidly you may not see results with my Masterclass, and I don’t want you to make a bad investment ❤️
No sweat if you can't attend the live sessions!
📼 Each session is recorded, and you can watch anytime. You can still ask questions when I solicit them in advance of each session via email. Then, after every live session wraps up, I upload the recordings to our student site ASAP. You can watch (or re-watch) as you please, and you can even watch the recordings of past sessions!
😃 About 50% of my clients NEVER attend live, and still get awesome results. Some of these guys live in parts of the world where the live session timing is inconvenient; others just prefer to watch everything on their own time. It doesn't impact their experience!
😙 The live Q&A is a relatively small part of the program. Being blunt, the bulk of the value in my Masterclass is in (1) the course recordings, which you get immediate access to; (2) the 1x1 profile makeover; and (3) the Discord community, where you can ask questions anytime. The live Q&A sessions are absolutely useful, but they're like a cherry on top of the sundae, not the sundae itself 🍨
My Masterclass is a big investment, and I want you to feel secure making it, so I offer the following refund policy and guarantee.

Decide within 5 days of enrolling in my Masterclass that you don't want to proceed?
Simply email me, and I will refund you based on your consumption of the recorded Masterclass curriculum beyond the Module 1.
For example, if you don't start the recorded curriculum, and you get cold feet, I'll give you 100% of your money back, no questions asked.
Likewise, if you've watched 20% of the recorded curriculum beyond Module 1, I'll give you 80% of your Masterclass investment back.
Note there are a couple of additional rules here:
- You can't have watched my Texting OS course. You get access to my My Texting OS with your Masterclass purchase, and because it's relatively short and unambiguously effective (you can literally copy and paste the messages, and get amazing results!) I don't offer refunds for it. Therefore, if you request a refund for my Masterclass and you've started my Texting OS, I will deduct the $149 USD price of my Texting OS from your Masterclass refund.
- We can't have done our 1x1 Profile Makeover. This probably wouldn't happen within 5 days of enrollment, but just in case... Once I've invested time and effort into your Profile Makeover, I can't offer you a refund for my Masterclass under any circumstances.
- We'll determine how much you've consumed based on my course hosting service's records. The service that hosts my recorded courses, Kajabi, shows me how much of the course you've consumed. I've never had a problem with this before, but if you were to tell me you've only watched one module, and Kajabi showed me you've watched four modules, your refund will be based on watching four modules :)
- I can't offer refunds >5 days after enrollment under any circumstances. I'm a small business owner, and I start deploying revenue from my sales for things like content production, new projects, my team's salaries, and my mortgage basically as soon as it comes in.
I hope this gives you confidence in deciding to invest in yourself and my program ❤️
One last thought...
If you're already thinking that you might ask for a refund (e.g. you're super skeptical, or the investment is a stretch for you financially, or you often don't find value in things you purchase...) please don't enroll in my Masterclass.
Refund requests for my Masterclass are thankfully rare, but they're expensive (I pay ~$50 USD in processing fees...) and depressing (I feel like I've let you down...) so I absolutely DO NOT want your money if a refund is already on your mind.
I'm excited for you to join my Masterclass!
Tap here to apply for my next session already 😃
What more clients are saying
Let's transform your dating life!




4.86/5 (from 2,000+ students)

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